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Tata - Landmark ecommerce

Books are flying off your shelves, but how do you make your website an entertainment bestseller?

We applied years of online retailing experience together with our flexible ecommerce platform to take Landmark's online retailing to a new level.

Insight

Part of Tata Group, Landmark is the destination for books, music, games and tech in India. They have 18 stores across the country and are growing rapidly. Our experience in building online bookstores was the perfect match.

Innovation

During the discovery and scoping phase a number of priorities came to the fore. It was clear that search was going to be key, as was allowing for unique delivery options such as pay by cheque and pay on delivery. To streamline their financial and stock management processes, Landmark also needed a highly flexible CMS and integration with some of their existing business systems. All of this could be accommodated with Oscar, our robust and flexible ecommerce platform.

Influence

Since launch at the end of 2011, the site has made a huge impact on Landmark’s business. The improved search functionality has seen traffic to the site leap by 430%. Revenues have increased significantly and continue to grow.

Snowball One's international retail experience in markets like the UK and Australia meant it could bring huge sector expertise to the table and design a reliable, effective and great-looking site that takes all our local cultural requirements into account.

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